Patanjali considering bidding for IPL title sponsorship

Baba Ramdev's Patanjali Ayurved is considering to bid for the title sponsorship of the upcoming Indian Premier League (IPL), according to a company official. The slot of the title sponsorship of IPL was vacated after the Chinese handset maker Vivo decided to exit from it. The move would help Patanjali access a global marketing platform, as it is focusing on exports.

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