The Cannes Film Festival has once again become the center of attention, not for the film previews and documentaries, but for the celebrity fashion on the red carpet. Self-proclaimed fashion experts have emerged, criticising the garments worn by stars like Aishwarya Rai. This phenomenon has led some to question if film festivals, like Cannes, are losing their essence. However, others suggest that fashion is an integral part of these events and draw attention to brands, and so these events are still serving their purpose to promote the film business.