Godrej & Boyce to increase focus on smaller cities, invest Rs 40 crore in 3 years on distribution
The company is targeting to grow its topline by 15-20 per cent per year, and it hopes for the store expansion to be one among several initiatives to realise its aim, the spokesperson added. When asked if the expansion activities will be franchisee-driven, the spokesperson said the store expansion will be both "company and channel-driven".
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