Feefo-fi-fum, smell the feedback form?

Friendly-formed feedback forms are now powered by the superforce of AI and are ready for you to fill as soon as you complete a meal, receive a service, or settle into a new job. Armed with checkboxes and rating scales, they pounce before we can internally evaluate the product or service. It instils a sense of self-doubt as you will have to decide whether the said service should be rated this or that.

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