Lockdown loneliness during the pandemic has led to a surge in pet parenting in nuclear families, resulting in the rapid growth of India's pet care industry. Pet adoption has increased across metros as well as tier-2 and -3 cities, driven by factors such as rising disposable incomes, changing lifestyles, and increased knowledge of the benefits of pet ownership. Furthermore, the increasing number of Gen Z and millennial pet owners has fueled the demand for innovative and high-quality pet care solutions. This trend is expected to continue, with the pet population in India projected to grow at a CAGR of 9.2% between 2022 and 2027.