Future success of IPL media rights will depend on how they are packaged and segmented: Rajasthan Royals owner Manoj Badale
Manoj Badale, founder of Emerging Media and co-owner of the Rajasthan Royals in the Indian Premier League (IPL), believes that the BCCI and franchise teams must enhance the fan experience to continue growing the league. He suggests that the BCCI should segment and package IPL media rights, following the example of American sports leagues, to maximize their value.
Disclaimer : Mytimesnow (MTN) lets you explore worldwide viral news just by analyzing social media trends. Tap read more at source for full news. The inclusion of any links does not necessarily imply any endorsement of the views expressed within them.
