PepsiCo India plans to invest ₹778 crore ($105 million) in setting up its first food-focused manufacturing plant in Assam, India. The facility, which is expected to be operational in 2025, will assist farmers in the region by using advanced technology and high-quality seeds to produce Lay's crisps. The plant will also create employment opportunities for 500 people and generate demand for 60,000 tonnes of cold storage capacity. PepsiCo India also signed a memorandum of understanding with the Assam Skill Development Mission and Directorate of Employment and Craftsman training to enhance women's employability in the region.