'Mass' consumers with income between Rs 2.5-10 lakh to be growth engine for eCommerce market: Report
The retail boom in India will be driven mainly by those who are earning between Rs 2.5-10 lakh annually and presents a $1.3 trillion opportunity by 2030, a new report has stated. This segment of 'mass' consumers is projected to drive ~US$ 1.3 trillion in the overall Indian retail market and nearly 45% of the $300 billion eCommerce opportunity in India by 2030.
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