No more freebies: Ambani's JioCinema to now charge premium subscription for HBO and other content
JioCinema will be charging Rs 999 for a year for the Premium subscription that will let users stream content from studios like HBO and Warner Bros. Ambani is thus building on the popularity of IPL to push content and finally introduce the pricing strategy for a nation home to 1.4 billion people who are crazy about cricket as well as movies.
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