Influencer marketing: Mad Influence’s Gautam Madhavan on how to make it work for your brand

A social media boom has led to the proliferation of influencer marketing. Making best use of the medium has now become a brand imperative.

Disclaimer : Mytimesnow (MTN) lets you explore worldwide viral news just by analyzing social media trends. Tap read more at source for full news. The inclusion of any links does not necessarily imply any endorsement of the views expressed within them.