Abneesh Roy on why ITC is a buy even at Rs 400

ITC's legal cigarette sector is increasing its market share, and the FMCG division will see gross and EBITDA margins improve in Q4, leading to a strong margin recovery perspective in FY24. Roy expects double-digit volume growth in cigarettes in Q4, adding that the agri-business faces challenges due to a high base in Q4 2019. Cigarettes deliver more than 80% of ITC's profit, while FMCG contributes 12%, with the remaining 8% split between paperboard, offers, and hospitality.

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