Brands ride on Oscar winners: Cos join celebrations with memes, ads on ‘Naatu Naatu’ & ‘The Elephant Whisperers’
Brands from ecommerce firms Zomato, Swiggy, Dunzo and Meesho, to restaurant chain KFC, banks Kotak Mahindra and AU Bank, insurance firm HDFC Life, Reckitt Benckiser's condom brand Durex, glucose drink Glucon-D, dairy maker Mother Dairy and P&G's Tide detergent rolled out advertisements and memes to connect the Oscar winners with their brand messaging.
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