Samsung Galaxy S25 Ultra has sparked considerable interest among technology enthusiasts months before its official launch, with early reports highlighting its impressive design and powerful performance, primarily attributed to the Snapdragon 8 Elite chip. However, new information suggests that Samsung may be making strategic decisions that could impact the quality of the device's display in order to manage rising production costs.
What Does The Latest Leak Suggest?As reported by SamMobile, Ross Young, CEO of Display Supply Chain Consultants (DSCC), has confirmed that Samsung plans to use M13-generation OLED materials for the Galaxy S25 Ultra’s display. This decision is notable given that the M14 materials, which provide enhanced capabilities, are already being utilised in high-end devices like the iPhone 16 Pro and Pro Max.
The move to M13 materials reflects Samsung's efforts to offset escalating expenses related to generative AI, memory, and semiconductor manufacturing, which have all seen significant cost increases recently.
Why Is Samsung Cutting Display Costs?One of the primary reasons for this shift is the substantial rise in the cost of the Snapdragon 8 Elite chip, which is reported to be nearly 21 per cent higher than its predecessor. As a result, Samsung’s mobile division, known as Samsung MX, will not be able to incorporate the more advanced M14 display technology into the S25 Ultra.
Young emphasised that M14 panels are 20-30 per cent more efficient than M13 displays, boasting a longer lifespan and higher brightness levels. These enhancements could have offered users a more vibrant and energy-efficient experience.
Samsung Galaxy S25 Ultra Display Might Still Be GreatDespite these setbacks, some sources have suggested that the Galaxy S25 Ultra’s display may still outperform the previous S24 Ultra model. Industry insider @UniverseIce recently speculated that the new device could still feature the M14 materials, providing improved brightness, colour accuracy, and overall viewing angles. This discrepancy highlights the ongoing debate within the tech community regarding the true capabilities of the upcoming flagship device.
As Samsung navigates these challenges, the company is expected to officially announce the Galaxy S25 series in early 2025, likely in January or February. In the months leading up to the launch, more detailed information regarding the display technology, features, and other specifications is anticipated to surface. For consumers eagerly awaiting the Galaxy S25 Ultra, the prospect of enhanced performance remains appealing, even as questions linger about the implications of cost-cutting measures on display quality.