Srinivasan while speaking at the Madras Advertising Club’s annual award function, spoke in length about IPL and CSK.
"If you are a CSK fan and are a cricket aficionado, you want to see MS Dhoni leading the side again in 2018. You want him to walk out wearing yellow. There is every possibility of that happening and next year," Srinivasan said according to the Times of India.
CSK, that's serving a two-year ban imposed by the Supreme Court, is set to return in 2018 and Srinivasan is hopeful that IPL's most successful team will make a grand entry. "Come 2018, there is every possibility of it happening. We will be back with a bang," reported Sportstarlive.
Srinivasan then opened up on how they acquired CSK.
"We received an invitation from the then chairman of IPL (Lalit Modi) asking whether India Cements would bid. So I took this letter and wrote to the then BCCI president Mr (Sharad) Pawar asking if we can bid since I was the BCCI treasurer and MD and promoter of India Cements. Although everyone knew this story, they chose to ignore it."
"I get a reply back from Mr Pawar saying that 'I have consulted all my colleagues and there is no bar on India Cements to take the tender and bid for an IPL team'. This was given in writing from him and following all due processes, the BCCI was asked and we went ahead," added Srini.
"Before the first auction, we told the group which was sitting there to get MS Dhoni at any price. People criticised it and made all kinds of allegations, but still its [CSK's] followers have only grown. Wherever I go, thanks to the power of CSK, there is not a single place where people don't want to come and take a selfie with me. How did we get there? The first truly game changing decision was to get MS Dhoni on board. He had won the World T20 in 2007, had his own style and was different from others," elaborated the former BCCI boss on how CSK got Dhoni.
Speaking about brand CSK and the famous Whistle Podu anthem, Srinivasan added, the Tamil anthem, the colour yellow, the 'whistle podu' song along with Dhoni helped build the CSK brand. We have not been part of the IPL for two years but it has not affected the brand one bit."
Srinivasan was also quick to oppose the ban imposed on CSK by the SC for a period of 2 years (2015-17).
"You can accuse anybody of anything but you can’t accuse a single player. They just played. It was just pure jealousy," he opined.
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